Chance to try a label.m conditioner for free *

 2020-08-17 07:44 AM by

Hair conditioner is a hair care product used to improve the feel, appearance and manageability of hair. Its main purpose is to reduce friction between strands of hair to allow smoother brushing or combing, which might otherwise cause damage to the scalp. But is is more than cosmetic, there various other benefits such as hair repair, strengthening, or a reduction in split ends.

This month we are giving you the opportunity to try the conditioner free with the purchase of a shampoo and styling product on selected ranges... top sellers per category to provide the ultimate experience for any hair type or condition.

A bit of history: Modern hair conditioner was created at the turn of the 20th century when perfumer Édouard Pinaud presented a product he called Brilliantine at the 1900 Exposition Universelle in Paris. His product was intended to soften men's hair, including beards and moustaches.

 Conditioners have certainly come a long way since then... read more or go to the label.m offers*

Anti-Frizz Trio | Brightening Blonde Duo | Diamond Dust Trio | Therapy Rejuvenating Trio



Mechanism of action

The outermost layer of a hair follicle is called the cuticle and is composed largely of keratin. This is rich in cysteine groups which are mildly acidic. When the hair is washed these groups can de-protonate, giving the hair a negative charge.

The ingredients in conditioner, especially positively charged quaternary ammonium strata, such as Behentrimonium Chloride or polymers that are known as Polyquaternium-XX, where XX is an arbitrary number, can then become attached to the hair via electrostatic interactions. Once attached these compounds have several effects. Their long hydrocarbon backbone helps to lubricate the surface of each hair follicle, reducing the sensation of roughness and assisting combing. The surface coating of cat-ionic groups means that hairs are repelled from each other electrostatically, which reduces clumping. The compounds can also act as anti-static agents, which helps to reduce frizzing.

Conditioners are frequently acidic, as low pH protonates the keratin's amino acids. The hydrogen ions give the hair a positive charge and create more hydrogen bonds among the keratin scales, giving the hair a more compact structure. Organic acids such as citric acid are usually used to maintain acidity.

Consultation with a qualified hair stylist is always recommended to prescribe the appropriate regimen for your specific hair type and condition.  Here are quick references to our top offerings in conditioner sets

label.m Anti-Frizz Conditioner

label.m Brightening Blonde Conditioner

label.m Diamond Dust Conditioner

label.m Rejuvenating Therapy Conditioner 

label.m Thickening Conditioner